SERVICES
PROTECTION PLANNING
Protection Planning
Life can change without warning. An untimely death, illness or loss of income can create long-lasting financial stress for the people who depend on you. We help you put the right protection in place so your family's lifestyle, dignity and future are safeguarded.
TAILORED COVER, INDEPENDENTLY SOURCED
We consider family health history, income needs, children's age, debt levels and long-term plans to ensure your cover is neither too much nor too little but just right and affordable.
PERSONAL AND FAMILY PROTECTION
Tailored recommendations using Level Term Assurance, Income Protection and Critical Illness cover, all sourced from the whole of market.
BUSINESS OWNER PROTECTION
Where appropriate, we explore tax-efficient ways for your business to fund protection premiums, including Relevant Life Plans, Key Person cover and Executive Income Protection.
INTELLIGENT RISK DESIGN COVER
Cover designed around your specific circumstances, not a standard template.
THE IMPACT
Security for those who depend on you.
Life can change without warning. The right protection ensures that whatever happens, the people who depend on you are never left without support.
FREQUENTLY ASKED QUESTIONS
Your questions, answered.
What is protection planning?
Protection planning is about putting insurance in place to protect you, your family, or your business against the financial impact of unexpected events, such as death, serious illness, or loss of income. Protection planning can apply to both individuals and business owners.
Protection covers for individuals.
Life insurance - Life insurance pays out a tax-free lump sum to your family if you die during the policy term.
Common types include:
• Term assurance – covers you for a fixed period
• Whole of life cover – lasts for your lifetime
• Endowment policies – combine insurance with savings
You choose how much cover you need and for how long.
Critical illness cover - Critical illness insurance pays out a lump sum on diagnosis of a serious medical condition. Conditions covered vary by insurer, but commonly include:
• Cancer (specified types
• Heart attack
• Stroke
• Coma
• Traumatic brain injury
• Severe burns
This money can be used for treatment, recovery, or everyday living costs.
Income protection - Income protection provides a regular monthly income if you are unable to work due to illness or injury.
• Pays a percentage of your income
• Continues until you return to work or reach the policy end date
• Helps cover bills, mortgage payments, and living expenses
Protection covers for businesses
Relevant life plan - A Relevant Life Plan is a tax-efficient life insurance policy set up by a business for an employee.
• Premiums are paid by the business
• Provides a death-in-service benefit
• Can offer tax advantages for both employer and employee
Executive income protection - Executive income protection helps businesses manage the cost of an employee being unable to work due to illness or injury.
• Can fund ongoing sick pay
• Helps retain key staff
• Supports cash flow during long-term absences
Key person protection - Key person protection insures a business against the financial impact of losing a key individual due to death or serious illness.
• Provides a lump sum to support the business
• Helps cover lost profits, recruitment costs, or debt
• Commonly used for directors, partners, or key employees
What is the purpose of a protection plan?
Life can change without warning. An untimely death, illness, or loss of income can create long-lasting financial stress for the people who depend on you.
The purpose of a protection plan is to provide financial security when the unexpected happens, helping protect your family’s lifestyle, dignity, and future.
For individuals
The purpose of individual protection cover is to ensure that if something happens to you, your loved ones receive either:
• A tax-free lump sum, or
• A regular monthly income
This financial support can help cover everyday living costs, mortgage payments, childcare, and other essential expenses during what is often the most difficult time for a family.
For business owners
For business owners, protection planning helps ensure continuity and stability if a key person becomes ill or dies. It can:
• Protect the business from financial disruption
• Safeguard income for family members
• Provide reassurance to partners, employees, and other stakeholders
What is the difference between insurance and protection plans?
In practice, there is no real difference between insurance and protection plans.
Protection plans are a type of insurance. The term “protection” is commonly used to describe insurance policies designed to protect against financial risks such as death, serious illness, or loss of income.
Insurance companies provide protection plans, and they are regulated and structured in the same way as other insurance products.
The word “insurance” is a broad term that includes many types of cover whereas Protection is simply the term used in financial planning.
How does a protection plan work?
A protection plan works by providing financial support if certain unexpected events occur, such as death, serious illness, or loss of income. You pay a regular premium (monthly or annually) to an insurance provider. In return, the policy pays out a lump sum or regular income if a specific event happens while the policy is in place.
The level and type of cover depend on what you are protecting and for how long.
Personal & family protection policies may include:
• Level Term Assurance (Life Insurance)
• Income Protection, and
• Critical Illness cover.
Business owners protection plans may include:
• Relevant Life cover,
• Key person cover and
• Executive Income protection.
What is children's critical illness cover and do I need it?
Children's critical illness cover is a type of insurance that pays out a tax-free lump sum if your child is diagnosed with a serious illness specified in the policy. It is not a standalone product but is included in a parent's critical illness or life insurance policy and is designed to provide financial breathing space at a time when the last thing a family should be worrying about is money.
Children are typically covered from birth up to age 22, or 23 if in full-time education and the cover generally extends to natural children, legally adopted children, and stepchildren.
Crucially, a claim made for a child does not affect or reduce the parent's own critical illness cover.
If you have children and you have, or are considering, critical illness cover, then including children's cover is almost always worth doing. The additional cost is typically modest relative to the protection it provides.
The more important question is whether you have a protection plan in place at all. A child's serious illness affects the whole family financially, not just because of the child's treatment needs, but because of the very human reality that a parent will likely need to stop working, at least temporarily. Without cover, that loss of income lands directly on top of the additional costs of dealing with a critical illness.
Children's critical illness cover does not make the situation easier emotionally. But it removes one significant source of pressure at a time when all of your attention belongs elsewhere.
What is the meaning of family protection?
Family protection is the umbrella term for the insurance policies that ensure your family can maintain their financial stability if something happens to you. At its core, it covers the risk of three things.
• Dying too soon,
• Becoming too ill to work or
• Being diagnosed with a serious illness.
The products that address these risks are:
• Life insurance, which pays a lump sum or regular income to your dependents if you die during the policy term
• Income protection, which replaces a portion of your earnings if you are unable to work due to illness or injury, and
• Critical illness cover, which pays a tax-free lump sum on diagnosis of a specified serious condition such as cancer, heart attack or stroke.
For most families, a combination of these covers working together provides the most complete protection, and the right structure depends on individual circumstances, including income, dependants, mortgage obligations and existing employer benefits.


WHAT THIS MEANS FOR YOU

